US Simultaneous Internet and TV User Share, by Age

% of total
Timeframe20202021202220232024
18-24Maximum of two rows can be charted.
Deselect another chart icon to add this one.
25-34Maximum of two rows can be charted.
Deselect another chart icon to add this one.
35-44Maximum of two rows can be charted.
Deselect another chart icon to add this one.
45-54Maximum of two rows can be charted.
Deselect another chart icon to add this one.
55-64Maximum of two rows can be charted.
Deselect another chart icon to add this one.
65+Maximum of two rows can be charted.
Deselect another chart icon to add this one.

Source: eMarketer

Note: individuals who use a desktop/laptop or mobile device to go online while watching digital video or traditional TV content on a TV set at least once per month

Methodology: Estimates are based on the analysis of various elements related to the ad spending market, including macro-level economic conditions, historical trends of the advertising market, estimates from other research firms, and consumer media consumption trends.

Become a Client
Powerful data and analysis on nearly every digital topic.