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United StatesDigital Video Viewers, UK
Digital Video Viewers, by Sex
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Overall
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Digital Video Viewers
by Age
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Digital Video Viewers, by Age
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Digital Video Viewer Penetration, by Age
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Digital Video Viewer Share, by Age
by Sex
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Digital Video Viewers, by Sex
by Generation
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Digital Video Viewers, by Generation
by Device
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Mobile Phone Video Viewers
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Smartphone Video Viewers
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Tablet Video Viewers
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Feature Phone Video Viewers
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UK Digital Video Viewers and Penetration, by Sex

Timeframe20232024202520262027
Millions
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– MaleMaximum of two rows can be charted.
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% Change
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% of Internet Users
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– MaleMaximum of two rows can be charted.
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% of Population
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% of Total
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– MaleMaximum of two rows can be charted.
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Source: eMarketer

Note: internet users who watch digital video content via any device at least once per month

Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; the growth trajectory of major social networks; historical trends; internet and mobile adoption trends; and country-specific demographic and socioeconomic factors.

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