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United StatesDigital Video Viewers, UK
Digital Video Viewers, by Age
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Overall
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Digital Video Viewers
by Age
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Digital Video Viewers, by Age
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Digital Video Viewer Penetration, by Age
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Digital Video Viewer Share, by Age
by Sex
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Digital Video Viewers, by Sex
by Generation
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Digital Video Viewers, by Generation
by Device
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Mobile Phone Video Viewers
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Smartphone Video Viewers
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Tablet Video Viewers
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Feature Phone Video Viewers
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UK Digital Video Viewers, by Age

Timeframe20232024202520262027
Digital Video Viewers (millions)
– 0-11Maximum of two rows can be charted.
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– 12-17Maximum of two rows can be charted.
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– 18-24Maximum of two rows can be charted.
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– 25-34Maximum of two rows can be charted.
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– 35-44Maximum of two rows can be charted.
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– 45-54Maximum of two rows can be charted.
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– 55-64Maximum of two rows can be charted.
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– 65+Maximum of two rows can be charted.
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– TotalMaximum of two rows can be charted.
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% Change
– 0-11Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– 12-17Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– 18-24Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– 25-34Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– 35-44Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– 45-54Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– 55-64Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– 65+Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– TotalMaximum of two rows can be charted.
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Source: eMarketer

Note: internet users who watch digital video content via any device at least once per month

Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; the growth trajectory of major social networks; historical trends; internet and mobile adoption trends; and country-specific demographic and socioeconomic factors.

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