US Over-The-Air TV Viewers and Penetration

Timeframe20222023202420252026
Over-the-air TV viewers (millions)Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– % changeMaximum of two rows can be charted.
Deselect another chart icon to add this one.
– % of non-pay TV viewersMaximum of two rows can be charted.
Deselect another chart icon to add this one.
– % of populationMaximum of two rows can be charted.
Deselect another chart icon to add this one.

Source: eMarketer

Note: individuals ages 18+ who have access to free, broadcast television via an antenna

Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.

Become a Client
Powerful data and analysis on nearly every digital topic.