Industries Overview
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Learn More →Magazine Ad Spending
Overall
by Media
by Device
Per Hour, per User
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Data Table
Source & Notes
Source: Insider Intelligence | eMarketer, October 2023 - October 2023
Note: All years converted to US dollars using average 2022 exchange rates; includes B2B, consumer, local and Sunday; print only, excludes digital
Additional Note: eMarketer benchmarks its Germany TV, radio, newspaper and out-of-home ad spending projections against Zentralverband der deutschen Werbewirtschaft (ZAW), for which the last full year measured was 2019.
Methodology: Converted from local currency to US dollars. Estimates are based on the analysis of various elements related to the ad spending market, including macro-level economic conditions, historical trends of the advertising market, estimates from other research firms, and consumer media consumption trends.
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