Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Latest Articles
Browse All →Holiday spending will exceed pre-pandemic levels for first time
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Dec 4, 2023
Social media put a scare into another bank’s investors after a risky investment soured
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Dec 4, 2023
Grocery, in-store pickup drive click-and-collect growth
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Dec 4, 2023
Customers don’t understand what factors into banks’ lending decisions—and they want more control
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Dec 1, 2023
Gen Z turns to YouTube for banking information
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Dec 1, 2023
3 ways brands can adapt to Gen Z’s evolving shopping habits
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Dec 1, 2023
Full Hulu ownership and content budget cutbacks: What Disney’s big headlines mean for the streaming landscape
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Dec 1, 2023
How to build authentic connections with sustainably minded shoppers | Sponsored Content
This article was contributed by Amazon Ads.
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Dec 1, 2023
Walmart Marketplace sellers soar over the retailer’s holiday sales events
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Dec 1, 2023
Product research is the leading use for AI chatbots in shopping
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Nov 30, 2023
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Learn More →Social Networks by Users
by Social Network
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Data Table
Source & Notes
Source: Insider Intelligence | eMarketer, May 2023 - October 2023
Note: ages 18+ who use at least once per month; includes all time spent with social networks via desktop/laptop and mobile, regardless of multitasking
Additional Note: Figures are rounded to the nearest minute. Time spent with social networks includes watching video streamed through social networks. There is overlap with digital video time spent.
Methodology: Estimates are based on the analysis of estimates from other research firms, consumer media consumption and device adoption trends.
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