Time Spent with Snapchat
by Social Network
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UK Average Time Spent per Day with Snapchat
| Timeframe | 2020 | 2021 | 2022 | 2023 | 2024 | |||
|---|---|---|---|---|---|---|---|---|
| Hrs:mins | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % change | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of total time spent with social networks | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of total time spent with digital media | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of total time with media | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: eMarketer, January 2023
Note: ages 18+; includes all time spent with Snapchat, regardless of multitasking
Additional Note: Estimates of average time spent with media are based on the total UK adult population, not the number of users of each medium. Figures are rounded to the nearest minute. Includes all mobile time spent on Snapchat.
Methodology: Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports and device adoption trends.
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