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United StatesTime Spent with Media, South Korea
Time Spent with Media
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Overall
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Time Spent with Media
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Growth in Time Spent with Media
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Share of Time Spent with Media
by Device
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Desktop/Laptop Internet
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Feature Phones
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Smartphones
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Tablets
by Media
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Digital
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Internet
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Magazines
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Mobile
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Newspapers
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Print
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Radio
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TV
Among Users of Each Medium
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Desktop/Laptop Internet by Users
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Feature Phones by Users
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Internet by Users
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Magazines by Readers
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Mobile by Users
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Mobile Internet by Users
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Newspapers by Readers
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Print by Readers
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Radio by Listeners
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Smartphones by Users
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Tablets by Users
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TV by Viewers
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Jump to Source Comparisons Below

Average Time Spent per Day with Media in South Korea

hrs:mins
Timeframe20202021202220232024
DigitalMaximum of two rows can be charted.
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– Mobile (nonvoice)Maximum of two rows can be charted.
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– Desktop/laptop internet*Maximum of two rows can be charted.
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TV**Maximum of two rows can be charted.
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Print**Maximum of two rows can be charted.
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– Newspapers: time spent per dayMaximum of two rows can be charted.
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– Magazines: time spent per dayMaximum of two rows can be charted.
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Radio**Maximum of two rows can be charted.
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Total mediaMaximum of two rows can be charted.
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Source: eMarketer

Note: ages 18+; time spent with each medium includes all time spent with that medium, regardless of multitasking; *includes all internet activities on desktop and laptop computers; **excludes digital

Additional Note: Estimates of average time spent with media are based on the total adult population in South Korea according to US Census Bureau 2016 data, not the number of users of each medium. Figures are rounded to the nearest minute. Digital includes all desktop/laptop internet activities and mobile device activities. Desktop/laptop includes all internet activities on desktop and laptop computers. Mobile device includes all activities on all mobile devices, except for voice calls on the cellular network. VoIP apps or video chat apps such as Skype are included. Print includes offline magazines and newspapers. Radio excludes digital radio. TV includes live, DVR and other prerecorded video such as video downloaded from the internet but saved locally.

Methodology: Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports and device adoption trends.

Comparative Estimates from Additional Sources:

Mobile (nonvoice): time spent per day, South Korea

Sources2018201920202021202220232024
eMarketer,April 2022
Nielsen KoreanClick,January 2019
Nasmedia,March 2019
Show Notes

Desktop/laptop internet: time spent per day, South Korea

Sources2018201920202021202220232024
eMarketer,April 2022
Nielsen KoreanClick,January 2019
Nasmedia,March 2019
Show Notes

TV: time spent per day, South Korea

Sources2018201920202021202220232024
eMarketer,April 2022
Korea Communications Commission,December 2018
Show Notes
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