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United StatesTime Spent with Media, China
Mobile
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Overall
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Time Spent with Media
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Growth in Time Spent with Media
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Share of Time Spent with Media
by Device
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Desktop/Laptop Internet
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Feature Phones
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Smartphones
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Tablets
by Media
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Digital
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Internet
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Magazines
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Mobile
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Newspapers
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Print
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Radio
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TV
Among Users of Each Medium
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Desktop/Laptop Internet by Users
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Feature Phones by Users
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Mobile by Users
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Print by Readers
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Radio by Listeners
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Smartphones by Users
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Tablets by Users
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TV by Viewers
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Average Time Spent per Day with Mobile in China

Timeframe20202021202220232024
Mobile Non-Internet
– hrs:minsMaximum of two rows can be charted.
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– % changeMaximum of two rows can be charted.
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– % of total time spent with mediaMaximum of two rows can be charted.
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Mobile Internet
– hrs:minsMaximum of two rows can be charted.
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– % changeMaximum of two rows can be charted.
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– % of total time spent with internetMaximum of two rows can be charted.
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– % of total time spent with mediaMaximum of two rows can be charted.
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Total Mobile
– hrs:minsMaximum of two rows can be charted.
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– % changeMaximum of two rows can be charted.
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– % of total time spent with mediaMaximum of two rows can be charted.
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Source: eMarketer

Note: ages 18+; includes all time spent with internet activities, non-internet activities and nonvoice activities on mobile devices, regardless of multitasking

Additional Note: Estimates of average time spent with media are based on the total adult population in China according to US Census Bureau 2016 data, not the number of users of each medium. Figures are rounded to the nearest minute.

Methodology: Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports and device adoption trends.

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