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Mobile Phone Social Network User Growth
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Data Table
Source & Notes
Source: Insider Intelligence | eMarketerMay 2023 
Note: mobile phone users of any age who use social networks via mobile phone (browser or app) at least once per month; *excludes Hong Kong
Additional Note: (1) Other Asia-Pacific includes American Samoa, Armenia, Azerbaijan, Bangladesh, Bhutan, Brunei, Burma, Cambodia, Cook Islands, Fiji, French Polynesia, Guam, Kiribati, Kyrgyzstan, Laos, Macau, Maldives, Marshall Islands, Micronesia, Mongolia, Nauru, Nepal, New Caledonia, Northern Mariana Islands, North Korea, Pakistan, Palau, Papua New Guinea, Samoa, Solomon Islands, Sri Lanka, Tajikistan, Timor-Leste, Tonga, Turkmenistan, Tuvalu, Uzbekistan, Vanuatu, Wallis and Futuna; (2) Other Central & Eastern Europe includes Albania, Belarus, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Georgia, Hungary, Kazakhstan, Kosovo, Latvia, Lithuania, Moldova, Montenegro, Poland, Republic of Macedonia, Romania, Serbia, Slovakia, Slovenia, Turkey, Ukraine; (3) Other Latin America includes Anguilla, Antigua and Barbuda, Aruba, Bahamas, Barbados, Belize, Bolivia, Cayman Islands, Chile, Colombia, Costa Rica, Cuba, Dominica, Dominican Republic, Ecuador, El Salvador, Grenada, Guatemala, Guyana, Haiti, Honduras, Jamaica, Montserrat, Netherlands Antilles, Nicaragua, Panama, Paraguay, Peru, Saint-Barthelemy, Saint Kitts and Nevis, Saint Lucia, Saint Martin, Saint Vincent and the Grenadines, Suriname, Trinidad and Tobago, Turks and Caicos Islands, Uruguay, Venezuela, Virgin Islands (British), Virgin Islands (US); (4) Other Western Europe includes Andorra, Austria, Belgium, Denmark, Faroe Islands, Finland, Gibraltar, Greece, Greenland, Guernsey, Iceland, Ireland, Isle of Man, Jersey, Liechtenstein, Luxembourg, Malta, Monaco, Netherlands, Norway, Portugal, San Marino, Sweden, Switzerland.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, the growth trajectory of major social networks, historical trends, internet and mobile adoption trends, and country-specific demographic and socioeconomic factors.
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