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United StatesAsia-Pacific Social Network Users, by Country
Social Network User Penetration
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Overall
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Social Network Users
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Social Network User Growth
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Social Network User Penetration
by Platform
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Facebook Users
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Facebook User Growth
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Facebook User Penetration
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Instagram Users
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Instagram User Growth
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Instagram User Penetration
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Twitter Users
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Twitter User Growth
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Twitter User Penetration
Mobile
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Mobile Phone Social Network Users
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Mobile Phone Social Network User Growth
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Mobile Phone Social Network User Penetration
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Mobile Facebook Users
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Jump to Source Comparisons Below

Social Network User Penetration in Asia-Pacific, by Country

Timeframe20222023202420252026
% of Worldwide Social Network Users
– AustraliaMaximum of two rows can be charted.
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– China*Maximum of two rows can be charted.
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– Hong KongMaximum of two rows can be charted.
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– IndiaMaximum of two rows can be charted.
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– IndonesiaMaximum of two rows can be charted.
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– JapanMaximum of two rows can be charted.
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– MalaysiaMaximum of two rows can be charted.
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– New ZealandMaximum of two rows can be charted.
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– PhilippinesMaximum of two rows can be charted.
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– SingaporeMaximum of two rows can be charted.
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– South KoreaMaximum of two rows can be charted.
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– TaiwanMaximum of two rows can be charted.
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– ThailandMaximum of two rows can be charted.
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– VietnamMaximum of two rows can be charted.
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– Other Asia-Pacific**Maximum of two rows can be charted.
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– Asia-PacificMaximum of two rows can be charted.
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% of Internet Users
– AustraliaMaximum of two rows can be charted.
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– China*Maximum of two rows can be charted.
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– Hong KongMaximum of two rows can be charted.
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– IndiaMaximum of two rows can be charted.
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– IndonesiaMaximum of two rows can be charted.
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– JapanMaximum of two rows can be charted.
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– MalaysiaMaximum of two rows can be charted.
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– New ZealandMaximum of two rows can be charted.
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– PhilippinesMaximum of two rows can be charted.
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– SingaporeMaximum of two rows can be charted.
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– South KoreaMaximum of two rows can be charted.
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– TaiwanMaximum of two rows can be charted.
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– ThailandMaximum of two rows can be charted.
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– VietnamMaximum of two rows can be charted.
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– Other Asia-PacificMaximum of two rows can be charted.
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– Asia-PacificMaximum of two rows can be charted.
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% of Population
– AustraliaMaximum of two rows can be charted.
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– China*Maximum of two rows can be charted.
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– Hong KongMaximum of two rows can be charted.
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– IndiaMaximum of two rows can be charted.
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– IndonesiaMaximum of two rows can be charted.
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– JapanMaximum of two rows can be charted.
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– MalaysiaMaximum of two rows can be charted.
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– New ZealandMaximum of two rows can be charted.
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– PhilippinesMaximum of two rows can be charted.
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– SingaporeMaximum of two rows can be charted.
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– South KoreaMaximum of two rows can be charted.
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– TaiwanMaximum of two rows can be charted.
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– ThailandMaximum of two rows can be charted.
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– VietnamMaximum of two rows can be charted.
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– Other Asia-Pacific**Maximum of two rows can be charted.
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– Asia-PacificMaximum of two rows can be charted.
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Source: eMarketer

Note: internet users of any age who use a social network via any device at least once per month; *excludes Hong Kong; **Other Asia-Pacific includes American Samoa, Armenia, Azerbaijan, Bangladesh, Bhutan, Brunei, Burma, Cambodia, Cook Islands, Fiji, French Polynesia, Guam, Kiribati, Kyrgyzstan, Laos, Macau, Maldives, Marshall Islands, Micronesia, Mongolia, Nauru, Nepal, New Caledonia, Northern Mariana Islands, North Korea, Pakistan, Palau, Papua New Guinea, Samoa, Solomon Islands, Sri Lanka, Tajikistan, Timor-Leste, Tonga, Turkmenistan, Tuvalu, Uzbekistan, Vanuatu, Wallis and Futuna

Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; the growth trajectory of major social networks; historical trends; internet and mobile adoption trends; and country-specific demographic and socioeconomic factors.

Comparative Estimates from Additional Sources:

Social network users (% of internet users), Japan

Sources2020202120222023202420252026
eMarketer,December 2022
ICT Research & Consulting,December 2018
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