Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
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Data Table
Source & Notes
Source: Insider Intelligence | eMarketer, August 2023 - October 2023
Note: internet users of any age who listen to music or other audio content (i.e. podcasts) via live-streaming on any device or via direct download on mobile devices at least once per month
Additional Note: Includes online streaming of radio stations; digital-only streaming services (i.e. Spotify and Pandora); music or other audio content delivered within a website or app (e.g., in-game music services); or audio podcasts (streamed or downloaded). Excludes other downloaded audio files (e.g., music MP3s) except on mobile and digital terrestrial and satellite radio services that are delivered over the air.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, historical trends and demographic adoption trends.
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