In-View Rates
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Display Ad Performance Benchmarks, US
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Display Ad In-View Rates, by Device & Ad Size, US

TimeframeQ1 2019Q2 2019Q3 2019Q4 2019Q4 2020
Desktop
– 160x600Maximum of two rows can be charted.
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– 300x250Maximum of two rows can be charted.
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– 300x600Maximum of two rows can be charted.
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– 728x90Maximum of two rows can be charted.
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– 970x66Maximum of two rows can be charted.
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– 970x90Maximum of two rows can be charted.
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– 970x250Maximum of two rows can be charted.
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– 300x1050Maximum of two rows can be charted.
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– TotalMaximum of two rows can be charted.
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Mobile
– 160x600Maximum of two rows can be charted.
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– 300x250Maximum of two rows can be charted.
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– 300x600Maximum of two rows can be charted.
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– 320x250Maximum of two rows can be charted.
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– 728x90Maximum of two rows can be charted.
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– TotalMaximum of two rows can be charted.
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