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Learn More →Smartphone Voice Assistant User Share, by Age
Among Adults
by Age
by Sex
by Generation
by Brand
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US Smartphone Voice Assistant User Share, by Age
% of total
| Timeframe | 2022 | 2023 | 2024 | 2025 | 2026 | |||
|---|---|---|---|---|---|---|---|---|
| 0-11 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| 12-17 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| 18-24 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| 25-34 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| 35-44 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| 45-54 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| 55-64 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| 65+ | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: eMarketer, July 2022
Note: individuals who use voice assistants via smartphone at least once per month
Additional Note: A smartphone voice assistant is intelligent software that responds to voice command that runs on a smartphone. Examples include Apple??翻s Siri, Google Assistant and Samsung??翻s Bixby. Smartphones are any voice handset with an advanced operating system (e.g., Android, BlackBerry, iOS, Windows Phone, etc.) and features/capabilities that resemble a PC.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.
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