US Smartphone Voice Assistant User Share, by Age

% of total
Timeframe20222023202420252026
0-11Maximum of two rows can be charted.
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12-17Maximum of two rows can be charted.
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18-24Maximum of two rows can be charted.
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25-34Maximum of two rows can be charted.
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35-44Maximum of two rows can be charted.
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45-54Maximum of two rows can be charted.
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55-64Maximum of two rows can be charted.
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65+Maximum of two rows can be charted.
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Source: eMarketer

Note: individuals who use voice assistants via smartphone at least once per month

Additional Note: A smartphone voice assistant is intelligent software that responds to voice command that runs on a smartphone. Examples include Apple??翻s Siri, Google Assistant and Samsung??翻s Bixby. Smartphones are any voice handset with an advanced operating system (e.g., Android, BlackBerry, iOS, Windows Phone, etc.) and features/capabilities that resemble a PC.

Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.

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