Industries Overview
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Learn More →Bounce Rates
by Industry
by Device/Platform
by Email Client
by Day of Week
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Email Bounce Rates, by Industry, Australia
| Timeframe | Jan 2020 | Feb 2020 | Mar 2020 | Apr 2020 | May 2020 | |||
|---|---|---|---|---|---|---|---|---|
| Accounting | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Advertising, media & entertainment | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Call center & customer service | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Construction | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Education & training | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Government & defense | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Healthcare & medical | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Human resources & recruitment | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Insurance & superannuation | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Manufacturing & operations | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Other | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Real estate & property | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Science & technology | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Transport & logistics | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: Vision6, June 2020
Note: represents activity on the Vision6 platform, broader industry metrics may vary
Additional Note: includes temporary (soft) and permanent (hard) bounces
Methodology: Data is from the monthly Vision6 "Email Marketing Metrics Report." Analysis is based on tens of millions of email messages distributed via 20,000 campaigns by predominantly Australia-based companies during each month. Over a 12-month period, approximately 620 million messages were distributed via approximately 223,000 campaigns. Campaigns with less than 5 email addresses were excluded to minimize data distortion.
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