Newspaper Ad Spending in China

Timeframe20222023202420252026
Newspaper ad spending (billions)Maximum of two rows can be charted.
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– % changeMaximum of two rows can be charted.
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– % of total media ad spendingMaximum of two rows can be charted.
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Comparative Estimates from Additional Sources:

Newspaper ad spending, China, billions

Sources2020202120222023202420252026
eMarketer,October 2022
PricewaterhouseCoopers (PwC),June 2018
China Advertising Association,August 2019
Zenith,December 2019

Newspaper ad spending growth, China

Sources2020202120222023202420252026
eMarketer,October 2022
PricewaterhouseCoopers (PwC),June 2018
China Advertising Association,August 2019
Zenith,December 2019
Dentsu Aegis Network,March 2020

Newspaper ad spending (% of total media ad spending), China

Sources2020202120222023202420252026
eMarketer,October 2022
Zenith,December 2019
Dentsu Aegis Network,March 2020
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