View Share
by Device
by Length
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Video Ad View Share, by Video Length, US
% of total
| Timeframe | Q4 2018 | Q1 2019 | Q2 2019 | Q3 2019 | Q4 2019 | |||
|---|---|---|---|---|---|---|---|---|
| Short (0-5 minutes) | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Full Episodes (5+ minutes) | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Live | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: FreeWheel, March 2020
Note: represents activity on FreeWheel's platform, broader industry metrics may vary
Methodology: Data is from the quarterly FreeWheel reports titled "Video Monetization Report." Data is based on tens of billions of video views via the FreeWheel platform on desktop, OTT devices, set-top box (STB) VOD, smartphone and tablet (including in-app and browser) in Europe and the US during each quarter The data represents only professional, rights-managed video content from FreeWheel's customers. FreeWheel works with linear TV, digital video content (e.g., broadcasters, cable networks and cable and satellite operators) and digital pure-play publishers (e.g., Hulu, Netflix, YouTube).
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