Performance Metrics
Export all Data to Excel
Export Chart Image
Retail Ecommerce Performance Metrics, Japan
| Timeframe | Q1 2020 | Q2 2020 | Q3 2020 | Q4 2020 | Q1 2021 | |||
|---|---|---|---|---|---|---|---|---|
| Sales growth | 4.0% | 49.0% | N/A | N/A | 49.0% | Maximum of two rows can be charted. Deselect another chart icon to add this one. | ||
| Order growth | 18.0% | 74.0% | 47.0% | 65.0% | 37.0% | Maximum of two rows can be charted. Deselect another chart icon to add this one. | ||
| Traffic growth | 3.0% | 22.0% | 26.0% | 20.0% | 33.0% | Maximum of two rows can be charted. Deselect another chart icon to add this one. | ||
| Average order value | $119.19 | $99.05 | $102.21 | $124.03 | $122.58 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | ||
| Average spend per visit | $1.36 | $1.70 | $1.45 | $1.75 | $1.45 | Maximum of two rows can be charted. Deselect another chart icon to add this one. | ||
| Average discount rate | 9.0% | 9.0% | 9.0% | 8.0% | 8.0% | Maximum of two rows can be charted. Deselect another chart icon to add this one. | ||
| Social traffic share | 2.0% | 3.0% | N/A | N/A | 4.0% | Maximum of two rows can be charted. Deselect another chart icon to add this one. | ||
Source: Salesforce Commerce Cloud (formerly Demandware), April 2021
Note: represents activity on the Salesforce Commerce Cloud network, broader industry metrics may vary
Additional Note: free shipping order share = the share of total orders that shipped at no cost to the shopper; average discount rate = the share of an order amount that was reduced due to merchandise or other discounts (doesnt include product markdowns or reductions in shipping costs); social traffic share = the share of visits where the referring source is a social media platform
Methodology: Data is from the July 2020 Salesforce Commerce Cloud report titled "Q2 2020 Shopping Index." Behavioral data from more than 1 billion shoppers (2.2 billion visits) worldwide interacting with 1,388 sites across 41 countries were analyzed during Q2 2018-Q2 2020. Salesforce Commerce Cloud (formerly Demandware) is cloud-based ecommerce software technology company that focuses on retailers and brand manufacturers.
Insider Intelligence
Media Services
Free Content
Contact Us →
Worldwide HQ
11 Times SquareNew York, NY 100361-800-405-0844
Sales Inquiries
1-800-405-0844ii-sales@insiderintelligence.com
* Copyright © 2023
Insider Intelligence Inc. All Rights Reserved.