WhatsApp Users
by Platform
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WhatsApp Users and Penetration in Australia
| Timeframe | 2022 | 2023 | 2024 | 2025 | 2026 | |||
|---|---|---|---|---|---|---|---|---|
| WhatsApp users (millions) | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % change | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of mobile phone messaging app users | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of mobile phone internet users | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of mobile phone users | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of smartphone users | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of internet users | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % of population | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: eMarketer, July 2022
Note: mobile phone users of any age who access their WhatsApp account via mobile phone app at least once per month
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, the growth trajectory of major mobile messaging apps, historical trends, internet and mobile adoption trends, and country-specific demographic and socioeconomic factors.
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