Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Latest Articles
Browse All →CFPB warns banks about AI chatbot risks as it steps up oversight of the space
Article |
Jun 8, 2023
FTC fines Microsoft $20M for child privacy violations
Article |
Jun 8, 2023
SEC moves to freeze Binance assets as it ramps up enforcement efforts
Article |
Jun 8, 2023
Affirm strengthens ties with Amazon despite exclusivity agreement ending
Article |
Jun 8, 2023
Coinbase and Binance lawsuits will batter consumer confidence and could potentially derail US crypto industry
Article |
Jun 7, 2023
Mastercard deepens push into open banking with account owner verification
Article |
Jun 7, 2023
3 best practices for better CTV advertising
Article |
Jun 7, 2023
LinkedIn ushers in new efficiencies with AI-generated copy suggestions
Article |
Jun 7, 2023
Proximity mobile payment user growth is entering a more mature phase as the technology finally mainstreams
Article |
Jun 7, 2023
The metamorphosis of retail media networks | Sponsored Content
This article was contributed by Attain.
Article |
Jun 7, 2023
Products
Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
Forecasts
Interactive projections with 10k+ metrics on market trends, & consumer behavior.
Learn More →Charts
Proprietary data and over 3,000 third-party sources about the most important topics.
Learn More →Industry KPIs
Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce.
Learn More →About Insider Intelligence
Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →Proximity Mobile Payment Users and Penetration, by Generation
Overall
by Age
by Platform
by Type
by Transaction Value
Does your company already subscribe?
Find out if your company offers access to Insider Intelligence.
Data Table
Source & Notes
Source: eMarketer, April 2023 - May 2023
Note: mobile phone users who have made at least one proximity mobile payment transaction in the past month; includes point-of-sale transactions made by using mobile phones as a payment method; excludes transactions made via tablet; Gen Z are individuals born between 1997 and 2012; millennials are individuals born between 1981 and 1996; Gen X are individuals born between 1965 and 1980; baby boomers are individuals born between 1946 and 1964
Additional Note: A proximity mobile payment is a point-of-sale (POS) transaction made by using a mobile phone as a payment method. Also known as POS mobile wallet payments and POS mobile contactless payments. Includes scanning, tapping, or swiping a mobile phone at the POS to complete a transaction; excludes purchases of digital goods on mobile phones, purchases made remotely on mobile phones that are delivered later on and transactions made via tablets. Examples include Google Pay, Samsung Pay, Apple Pay and Starbucks mobile app.
Methodology: Estimates are based on the analysis of the market presence of major mobile payment players; estimates from other research firms; and consumer smartphone, mobile payment adoption and retail spending trends.
Insider Intelligence
Media Services
Free Content
Contact Us →
Worldwide HQ
11 Times SquareNew York, NY 100361-800-405-0844
Sales Inquiries
1-800-405-0844ii-sales@insiderintelligence.com
* Copyright © 2023
Insider Intelligence Inc. All Rights Reserved.