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Learn More →Cross-Border Retail Ecommerce Spending
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Cross-Border Retail Ecommerce Spending in China
| Timeframe | 2020 | 2021 | 2022 | 2023 | 2024 | |||
|---|---|---|---|---|---|---|---|---|
| Cross-border retail ecommerce spending (billions) | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – % change | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: eMarketer, January 2023
Note: the total value of goods imported through ecommerce channels from a seller in a foreign country, either directly or through an intermediary (i.e., marketplace), via any digital channel and device; excludes travel and event ticket sales, digital downloads, subscriptions, and other services; may include additional fees such as shipping, taxes, duties, commissions, and insurance; excludes B2B sales; excludes Hong Kong
Additional Note: Cross-border ecommerce includes only purchases where customs are cleared after the order has been placed. Figures for all years are converted using the rate of US$1=RMB6.452870.
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues from major online retailers, consumer online buying trends, and macro-level economic conditions.
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