Source: eMarketer, December 2022 - May 2023
Note: ages 14+; internet users who have made at least one purchase online during the calendar year for pickup in a vehicle in a designated area outside of the retailer's brick-and-mortar location
Additional Note: Purchases exclude travel and event tickets, payments such as bill pay, taxes, or money transfers, food services and drinking place sales, gambling and other vice goods sales, and orders picked up at a post office.
Methodology: Estimates are based on the analysis of survey and traffic data from other research firms, historical consumer adoption trends and demographic adoption trends.