US Spotify Podcast Listeners and Penetration

Timeframe20222023202420252026
Spotify podcast listeners (millions)Maximum of two rows can be charted.
Deselect another chart icon to add this one.
– % changeMaximum of two rows can be charted.
Deselect another chart icon to add this one.
– % of Spotify digital audio listenersMaximum of two rows can be charted.
Deselect another chart icon to add this one.
– % of podcast listenersMaximum of two rows can be charted.
Deselect another chart icon to add this one.
– % of digital audio listenersMaximum of two rows can be charted.
Deselect another chart icon to add this one.
– % of internet usersMaximum of two rows can be charted.
Deselect another chart icon to add this one.
– % of populationMaximum of two rows can be charted.
Deselect another chart icon to add this one.

Source: eMarketer

Note: internet users of any age who listen to podcasts via direct download or live stream on Spotify on any device at least once per month

Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.

Become a Client
Powerful data and analysis on nearly every digital topic.