Source: EMARKETER Forecast, September 2023 - October 2023
Note: households that actively use smart home electrical plugs at least once per month
Additional Note: A smart home plug turns nonsmart devices into smart home devices, allowing them to connect via internet and/or Bluetooth (or any other connectivity protocol) so that they can be controlled and automated by using apps, smart home hubs or voice assistants to interact with other smart home devices. Examples include ConnectSense, Ring, and Wyze plugs.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.