US Influencer Marketing Spending, by Follower Count

billions
Timeframe2021202220232024
Nano-influencerMaximum of two rows can be charted.
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Micro-influencerMaximum of two rows can be charted.
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Mid-Tier influencerMaximum of two rows can be charted.
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Macro-influencerMaximum of two rows can be charted.
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Mega-influencerMaximum of two rows can be charted.
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