Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Source: Insider Intelligence | eMarketer, October 2022 - October 2023
Note: a 3G, EDGE, 2G, or other legacy cellular-enabled device with an active prepaid or postpaid wireless service agreement that connects at least once per month to SK Telecom's mobile network
Additional Note: Handsets may also be able to access 4G or 5G networks, but the users do not enter areas where they are able to connect to 4G or 5G networks on a monthly basis. Users' mobile devices do not connect to a network that conforms to 5G or 4G specifications as defined by the standards organization 3GPP. Mobile devices may be used to accomplish any phone-based activity, including making voice calls, sending SMS messages, or accessing the internet.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.
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