Snapchat Dual User Penetration, by Platform
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US Snapchat Dual User Penetration, by Platform
| Timeframe | 2020 | 2021 | 2022 | 2023 | 2024 | |||
|---|---|---|---|---|---|---|---|---|
| % of Snapchat | ||||||||
| – Snapchat & Facebook | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Snapchat & Instagram | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Snapchat & LinkedIn | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Snapchat & Pinterest | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Snapchat & TikTok | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: eMarketer, December 2022
Note: internet users of any age who access both social networks via any device at least once per month; numbers may not add up to total due to rounding
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, historical trends and demographic adoption trends.
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