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Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
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About Insider Intelligence

Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
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Data Table
Source & Notes
Source: Insider Intelligence | eMarketerOctober 2023 
Note: the value of payments on PayPal's platform (aka Branded Checkout) and those enabled by PayPal via a partner payment solution; net value after payment reversals; completed by users on PayPal core accounts
Additional Note: It excludes gateway-exclusive transactions; P2P payments via PayPal, Venmo, and Xoom; payments completed on eBay with PayPal; Honey, Hyperwallet, Paidy, PayPal Credit, PayPal Pay in 4, and Zettle transactions; value associated with invoicing, additional payout value, and point-of-sale solution value offered by PayPal; and benefits from acquisitions in the period. It also excludes unbranded processing payment value, which is primarily comprised of Braintree full-stack value, and unbranded credit and debit card processing on the PayPal platform; international figures exclude the US.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms, historical consumer adoption and buying trends, payment adoption trends, retail spending trends, reported company data, interviews, demographic and socioeconomic factors, and macro-economic conditions.
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