Source: EMARKETER Forecast, July 2023 - October 2023
Note: ages 14+; internet users who access a core PayPal account and complete a transaction digitally and/or in-store at least once per month; includes purchases of goods and services; excludes P2P payments and purchases on eBay with PayPal
Additional Note: The core PayPal platform excludes Honey, Hyperwallet, PayPal Credit, Venmo, Xoom, and Zettle. It is also known as Branded Checkout
Methodology: Estimates are based on the analysis of survey and traffic data from research firms, historical consumer adoption and buying trends, payment adoption trends, retail spending trends, reported company data, interviews, demographic and socioeconomic factors, and macro-economic conditions.