Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Source: Insider Intelligence | eMarketer, July 2023 - October 2023
Note: includes revenues that licensed banks earn by offering banking products and services in a third party’s app or website
Additional Note: Embedded banking offers banking products and services, such as digital account opening, debit cards, and loans, embedded into a third party’s nonfinancial or nonbanking app or website, where the end user is a nonincorporated individual. This excludes business-to-business-to-business (B2B2B) relationships except gig workers, such as Lyft and Uber drivers. This also excludes payment methods, such as buy now, pay later and co-branded credit cards.
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues of major online retailers, consumer online buying trends, and macro-level economic conditions.
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