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Industries Overview

Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All →
Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All →
Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All →
GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe
HealthValue-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All →
TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All →
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TikTok and Instagram battle for social commerce dominance

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Rethinking lower-funnel tactics for brand marketing

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 Nov 29, 2023

How Gen Z evaluates new brands and products

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 Nov 29, 2023

Younger consumers rely on TikTok for holiday inspiration, not purchases

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 Nov 28, 2023

Cyber Monday spending reaches new heights as shoppers hold out for discounts

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 Nov 28, 2023

Walmart links holiday-centric rom-coms and social commerce in its new shoppable series

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Marketing on wheels: From Wienermobile to fake out-of-home advertising

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 Nov 27, 2023
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About Insider Intelligence

Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
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Insights

Browse recent articles exploring the many ways digital transformation is changing your industry, curated by the Insider Intelligence team.

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