Mobile has far and away become consumers’ preferred banking channel, and is now one of the top factors consumers weigh when selecting a bank.
Our US Mobile Banking Benchmark webinar will highlight the most in-demand emerging mobile banking features that can help financial institutions attract mobile-first customers.
Watch this discussion to:
- Learn the top mobile features that customers crave, validated by a proprietary survey that Insider Intelligence fielded to 2,385 adult US mobile banking users.
- See how demand for features differs when cut by key segments, such as Gen Z, high-income, or neobank customers.
- Identify how banks and neobanks measure up in meeting customer demand. Data on feature availability at banks comes in collaboration with Scientia, a vetted third-party firm that operates the platform FinTech Insights.
Presenters:
Moderator: Tiffani Montez is Principal Analyst leading the Banking vertical at Insider Intelligence. She oversees the content across Banking, which provides actionable insights on advancements in how value is stored, managed, transferred, and spent, for an audience of top banks
Speaker: Tyler Brown is a Senior Analyst in the Banking vertical at Insider Intelligence. He writes for bank strategy and product executives on digital trends, opportunities, and challenges, including fintech and nonbank competition, embedded finance, banking as a service, and retail channels. He regularly runs Insider Intelligence mobile banking feature benchmarks, covering both incumbents and neobanks in the US, UK, and Canada.
