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eMarketer CEO Geoff Ramsey Receives Industry Achievement Awar

Ramsey acknowledged for outstanding service, breakthrough ideas and fostering industry growth

NEW YORK, NY (April 12, 2011)—eMarketer co-founder and CEO Geoff Ramsey was honored with the Industry Achievement Award today at the ad:tech conference in San Francisco.

“Thought leader, translator, counselor and scintillating PowerPoint Jedi, Geoff Ramsey has made the digital marketing world understandable and urgent for literally thousands of practitioners,” said Brad Berens, Chief Content Officer of dmg :: events, ad:tech’s parent company.

The Industry Achievement Award honors individuals in the digital marketing space who have demonstrated consistent outstanding service, generated breakthrough ideas and fostered industry growth.

Ramsey co-founded digital intelligence firm eMarketer in 1996 and became CEO in 2001. He built the company with the mission of providing a comprehensive view of the digital marketing landscape, helping businesspeople make sense of often conflicting numbers, trends and best practices. Under Ramsey’s leadership, eMarketer has grown to become the go-to authority on digital marketing, media and commerce.

A highly regarded speaker with a memorable presentation style, Ramsey speaks at major digital, media and corporate events including ad:tech, the Online Publishers Association (OPA), the American Association of Advertising Agencies (4A’s), the Association of National Advertisers (ANA), Magazine Publishers of America (MPA), the Interactive Advertising Bureau (IAB), the Economist Conferences and Google. His engaging presentations even inspired a Facebook fan group titled “I Love Geoff Ramsey’s PowerPoints.”

Ramsey’s forthcoming book, Digital Impact: The Two Secrets to Online Marketing Success, co-authored with Vipin Mayar, EVP of McCann Worldgroup, is due out in June (available for pre-order now). The book has earned critical praise from industry leaders like the 4A’s CEO Nancy Hill, who called it “the definitive guide to creating engaging commercial content online.”

About eMarketer
eMarketer is the authority on digital marketing, media and commerce, offering insights essential to navigating the changing, competitive and complex digital environment. By weighing and analyzing information from different sources, eMarketer provides businesspeople, marketers and advertisers with the most complete view of digital marketing available.

Media Contact:
Clark Fredricksen
Vice President, Communications, eMarketer
Tel. 212-763-6056

Posted on April 12, 2011.