Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Whether you need to know about brand marketing, content marketing, influencer marketing, search marketing or direct marketing, we have analysis and data to help you. Our coverage includes personalization, targeting, email, lead generation and customer experience. We also look at how marketing ... organizations are changing, and how brands, agencies and ad tech partners are working together to become more efficient and effective. We also provide insights on a variety of questions such as:Show MoreShow More
How do you define marketing success?
How do you measure ROI?
What metrics should you track and how to set key performance indicators (KPIs)?