Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Latest Articles
Browse All →Klarna heaps praise on AI and partnerships as it edges toward profit
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May 30, 2023
Fintechs are planting the seeds for agricultural banking, where there’s still plenty of room to grow
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May 30, 2023
After 10 straight months of ad spend declines, what’s next for the industry?
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May 30, 2023
How and where CPG customers start their shopping journey
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May 30, 2023
Block wants to attract older, wealthier Cash App users but risks putting all its eggs in one basket
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May 26, 2023
Apple’s encroachment on the financial services sector shouldn’t scare financial institutions
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May 26, 2023
PlayStation Q is Sony’s take on handheld gaming for the streaming generation
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May 26, 2023
TikTok's user data sharing is an unforced error that could cause marketers to consider reallocating towards Shorts and Reels
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May 26, 2023
Privacy risk is the biggest deal breaker for online shoppers
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May 26, 2023
Consumers continue to splurge on beauty products
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May 26, 2023
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Learn More →Time Spent with Media
Rapid shifts in where and how consumers are getting their news and entertainment are being driven by the vast number of new choices. eMarketer's forecasts, data and statistics include estimates for average time spent with media, with breakouts by device (smartphones, feature phones, tablets, mobile, ... desktop/laptop), and channel (print, TV internet, magazines, newspapers, radio, digital video, SVOD, VOD, OTT, social) along with estimates for time spent with platforms such as Facebook, Instagram and Snapchat. Forecasts also cover time spent by age, and by geography, both by region (Asia-Pacific, Europe, Latin America, Middle East & Africa, North America) and by country within those regions, including China. eMarketer's reports, charts, interviews and forecasts provide you with data and insights to answer a variety of questions such as:Show MoreShow More
- How much time does the average person spend on their phone?
- How many hours do Americans spend online?
- How much media does the average American consume?
- How many hours a day are spent on social media?
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